The Forces Pension Society campaigns on behalf of armed forces personnel (both serving and retired) to ensure they receive the pension that is rightfully theirs. MOD pension schemes are notoriously complex and there could potentially be thousands of service people losing out. Our TV ad, showing exclusively on forces network channels, aims to find those people so they can get the help they need to secure their pension
The testimonials that the FPS receive were powerful statements that formed the theme of the campaign, using close-ups of them being written enabled us to get round the problem that we couldn’t show personnel who are still currently serving
Client - Forces Pension Society
URL - forcespensionsociety.org